What does it take to begin a successful journey? Reynolds American CEO and President Daniel (Daan) Delen says it takes a single step, but you’d better pack a lunch.

Delen will be the keynote speaker for the Broyhill Executive Lecture Series “Leading Out Loud” on Friday, Feb. 28 from 4-5 p.m. The event, which is free and open to the public, will take place in the Broyhill Auditorium in Farrell Hall.

“Leading Out Loud” is a Wake Forest University School of Business lecture series created to educate and inspire students through exposure to industry leaders who shape today’s business world. This series is made possible by the generous support of the Broyhill Family Foundation of Lenoir, N.C.

Reynolds American is the official MBA case sponsor for the 24th Annual Marketing Summit, which begins today. The Marketing Summit is a three-day competition and the longest-running student-led event at the School of Business. More information is available at www.marketingsummitlive.com.

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