Center for Entrepreneurship director Dan Cohen named ‘Master Educator’

November 6, 2020

Dan Cohen, executive director of Wake Forest’s Center for Entrepreneurship, has been named a Master Educator by the Annals of Entrepreneurship Education & Pedagogy. Only five professors are selected worldwide for this honor. As part of the Master Educator recognition, Cohen will write for the 2021 annals to share what he has learned over a decade of teaching entrepreneurship, with a focus on the IDEATE method of identifying problems and seeing potential solutions to solve them.

Cohen developed the IDEATE method to help fledgling entrepreneurs develop higher-quality, more innovative ideas that improve the odds their startup will succeed. When subjected to randomized testing, the IDEATE method was shown to produce ideas that were significantly more innovative than the previous gold standard in teaching ideation in collegiate entrepreneurship programs.

In addition to national recognition, Dan Cohen and the entrepreneurship center were prominently featured in the Winston-Salem Journal’s Business & Innovation section Spotting valuable ideas.

A number of Wake Forest startups are getting traction at Winston Starts, a local startup incubator, including Swipeby, Storage Scholars, and UpDog Kombucha. The most recent Wake Forest Startup Lab saw five startups raise external seed capital.

Visit the Center for Entrepreneurship for more on Dan Cohen and Wake Forest News to read about the IDEATE method.